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Implementing Guidelines of MEMORANDUM CIRCULAR NO. 03-09

Pursuant to Section 3 (a) of Presidential Decree No. 1986, the Movie and Television Review and Classification BOARD ("Board" for brevity), hereby enacts and promulgates the following Rules and Regulations as guidelines for the proper implementation of Memorandum Circular No. 03-09.

Chapter I
DEFINITION OF TERMS

Section 1. As used in these implementing guidelines, the following terms shall mean:

(a) TV PLUGS – Any audiovisual material of short duration (usually from five(5) seconds to thirty(30) seconds) that are are shown on television designed to generate public interest in a television program.

(b) VIDEO WRAPS – Any printed material that are affixed on any optical media such as CD, VCD, or DVD or on any VHS tapes, or on any of their enclosures or casings designed to generate public interest in a motion picture or a television program.

(c) TRAILERS – Any audiovisual material that are shown on television designed to generate public interest in a motion picture intended for theatrical distribution.

Chapter  II
SCOPE OF APPLICATION

SECTION 1. – All TV Plugs and Video Wraps must strictly comply with the General Audience ("G") classification rating, otherwise, they shall not be approved for television broadcast or print publication.

SECTION 2.  – TV plugs shall follow the mode of review or classification of the TV program it advertised. The Board shall review and classify TV plugs based on a sample plug submitted simultaneous with the sample episode of the TV program itself. Provided, that all subsequent TV plugs pertaining to one Tv program must strictly conform to the same classification rating and tenor of its sample plug. If warranted by the circumstances, the Board may require the review of all TV plugs prior to their television broadcast.

SECTION 3. – Video wraps shall follow the same mode of review and classification prescribed for all print and sign advertisements.

SECTION 4. – This memorandum circular does not cover trailers and TV plugs of motion pictures intended for full- length television broadcast, which shall continue to be governed by existing rules and regulations appertaining thereto.

Chapter III
REVIEW FEE

SECTION 1. – The prescribed review fee for TV plugs is Fifteen Pesos (15.00), which shall be assessed based on per episode of a particular TV program. Regardless of the number or frequency of TV plugs, or the absence thereof, there shall be assessed one review fee for all Tv plugs pertaining to one episode of the subject TV program. The plug review fee shall be paid simultaneous with the application for permit to exhibit of the TV program itself.

SECTION 2. – The prescribed review fee for video wraps shall follow the existing schedule of fees fixed for approval fee per title for every layout designed for newspaper, poster, or billboard.

Chapter IV
ADMINISTRATIVE SANCTIONS

SECTION 1. – Any violation of this Memorandum Circular shall be dealt with in accordance with the provisions of Chapter XIII of the 2004 Revised Implementing Rules and Regulations of P.D. No. 1986.

Chapter V
EFFECTIVITY

SECTION 1. – These implementing rules of Memorandum Circular No. 03-09 shall take effect fifteen (15) days after its publication in the Official Gazette of in any newspaper of general circulation in the Philippines.

APPROVED by the Movie and Television Review and Classification Board, in a meeting called for the purpose, on 16 June 2009.